How Long Should Your Copy Be? Long Vs. Short Content Results
As a Toronto freelance copywriter, I've heard a lot of different opinions about how long copy should be. A large group of people strongly...
3 Easy Steps To Multiply Sales
There's a really easy way to increase sales. I've watched revenue go up by 25% - 50% on multiple campaigns through a very simple change...
How To Test Your Marketing For Maximum Profit
Testing to see if your marketing material is performing as well as it possibly can is a smart idea. Why? Because your ultimate goal is...
A Guaranteed Way To Ruin Your Marketing (And How To Fix It!)
I’ve been in the advertising/marketing business for a decade. During that time I’ve identified a number of factors that lead to success...
